APP VISION CONCEPT by The Recording Club · demo screens, not a shipped product · see the site concept
Brand book

Product vision · iOS + Android

The cymbal in
your pocket

Soultone's real moat is 2,601 working drummers and a warranty worth bragging about. An app turns both into daily habits: scan your cymbal, hear every series, and shop the exact setup your favorite drummer plays.

App home screen with artist spotlight and new drops
Home

Artist spotlight video, this week's drops, one thumb-reach from everything.

Sound library screen with tone filters and play buttons
Find your sound

Every model, recorded dry. Filter by dark, bright, dry, washy, trashy. Tap, listen, compare.

My Rig screen with registered cymbals and scan button
My Rig

Scan the serial, register the warranty, build your collection. Cymbal #4 unlocks family perks.

Artist profile screen with Steven Adler's setup
Artist setups

Steven Adler's exact rig, priced and shoppable. 2,601 more where that came from.

The habit loop

Scan it, own it, keep it forever

Every Soultone ships with a serial. The app turns that serial into a relationship: point the camera at the bell, and the cymbal joins your rig: warranty registered, provenance recorded, resale value protected.

  • Lifetime warranty registration in fifteen seconds, no forms
  • Your collection page doubles as proof of ownership for insurance and resale
  • Registration milestones unlock prototype drops and family pricing
My Rig screen
Sound library screen

The store can't do this

A sound library, not a spec sheet

Nobody buys a cymbal off a photo. The app records every model in the catalog (same room, same mic, same sticks) so a drummer in Ohio can A/B a 22" Custom Ride against a 22" Vintage ride at midnight.

  • Every model, every size, recorded dry with no processing
  • Tone filters that match how drummers actually talk: dark, bright, dry, trashy
  • One tap from "that's the one" to the shop or the nearest dealer

2,601 sales reps

Every artist page is a shoppable rig

Soultone's roster is its marketing department. In the app, each endorser's profile lists their exact setup with live pricing: see the video, hear the kit, buy the sound.

  • Setup lists pulled from the artist database that already exists
  • Spotlight videos from the 100+ session films already on YouTube
  • Artists share their own profile link; every share is a storefront
Artist profile screen

Why this app earns its place

Warranty

Registration is the highest-intent moment a gear brand gets. Today it's a web form; the app makes it the front door.

Audio

A sound library is the one thing Amazon product pages and dealer walls can't replicate. It belongs to the brand that records it first.

Roster

2,601 endorsers already promote Soultone for free. Shoppable setups convert that goodwill into carts.

The site concept The brand book